CifromRED

For generations, Anambra’s largest city of Onitsha has been famed for one thing: commerce. The city is littered with markets, including the famous Main Market which is touted as the largest in Nigeria and even beyond. Onitsha, over the...

Lagos is undoubtedly Nigeria’s home to EVERYTHING. What isn’t in Lagos? From being crowned Nigeria’s Silicon Valley, to being trendsetters in pop culture, it is no kidding why it's tagged as Nigeria’s Center of Excellence. The fashion space in...

Plateau State is home to some of Nigeria’s most fascinating markets and antique shops. Many companies have begun to integrate exhibits and other similar activities into their marketing strategies, even holding some of their product presentations in these venues....

Throughout history, advertisers have used attractive melodies to entice customers. This basic technique has shown to be a failsafe plan that works time and time again. An appropriate jingle can quickly become an earworm, causing the brain to remember...

Warri is considered the commercial capital of Delta State due to its oil refinery, markets, and cosmopolitan identity. Warri’s markets are all distinguished by the goods and items they sell. Other parameters, such as cheaper price rate, are also...

Nigeria, known as the giant of Africa, boasts of a huge population and rapid-growing economy. The prospect of millions of customers has enticed investors, especially in the retail and wholesale sectors, and the country's first mall opened in 2004....

Nigerians enjoy buying and selling. Wherever there is a Nigerian population, there is bound to be a demand. Ogun is a state in southwestern Nigeria. With a total population of over 3 million as of 2021, there are expectedly...

A mall is also a popular destination for vendors, shoppers, sight-seeing tourists, and marketers. The venues are used to host product shows in order to attract new buyers. But what if the next event necessitates the use of a...

Every avid football fan knows that the popular lager beer, Heineken, is the proud sponsor of the UEFA Champions League, one of the world's most renowned club championships. This year, the brand was charged with attracting sports fans and...

Nigerians enjoy buying and selling. Wherever there is a Nigerian population, there is bound to be a demand. Ilorin is a city in Kwara State, Nigeria that has a population of around one million people. Several market places can...