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Nimbus Art Centre, Terra Kulture and Omenka Art Gallery… Here are the go-to top 10 art centres present in Lagos | From The Masterlist

An art gallery or an art centre is quite different from an art museum. While one might go to an art museum to view art, one goes to an art gallery to see art, with the prospect of purchasing...

Odion Jude Ighalo, Usman Kamaru and Divine Oduduru… See the top 10 Nigerian macro sports influencers | From The Masterlist

One of the key metrics in deciding an influencer a brand works with is their engagement and ability to affect narratives in the industry. Some Nigerian personalities have made a name for themselves as sporting greats and positioned themselves...

Keyhole, Mention and Social Bakers… Here are the top ten marketing intelligence tools for every PR professional

To execute a successful campaign, a marketer needs not only the right people but also the right tools- tools that can help professionals mine scientific, accurate and timely data. Such data is necessary to carry out successful campaigns and...

Deola Sagoe, Kenneth Ize and Mariam Afolabi… Here are the top 10 fashion designers to look out for this year

Nigeria is filled to the brim and spilling over with magnificent creatives, particularly fashion creatives. Nigerian fashion designers have not only made the country a fashion powerhouse within Africa but on an international scale as well.  Here are some...

The 15 trends that will drive the culture in Nigeria in 2021

As we find ourselves saying often, there is no need for predictions. Only interpretations. Our investigations into the trends and lifestyles that will drive Nigerian cultural and consumer behaviour in the immediate term have yielded the top 15 trends that will translate into economic, political and social outcomes over the year.

Eye Catcher Billboard (Adeniji Adele), LED Billboard (Maryland) and Portrait Billboard (Lagos Abeokuta Expressway)… Here are the top 10 prime billboard locations in Lagos

What good is a wink if it’s done in the dark? So also, what good is an advertisement if barely anyone sees it? This is why a marketer must choose an effective site to place an advert to ensure...

Top 10 influencers that capture the elite target market | From The Masterlist

With consistent demand for market expansion and the rise of social commerce, brands are increasingly leveraging on different key influencers, including micro- and nanoinfluencers, kidfluencers, and virtual influencers. Apart from the widely-recognised ‘social media influencers’, there are persons who...

10 from 20: The breakout stars of 2020! (2)

Welcome back to the 10 from 20 list! Again, our list celebrates the breakout stars of 2020. Young, relatively new artists who rose from obscurity (at least, some of them) to ubiquity within the 12 horrid months 2020 threw...

Balogun Market, Mile12, and Computer Village… See the top 10 markets in Lagos

The presence of a market is a significant characteristic of an ever functioning society. With a population of over 14 million people, Lagos boasts of numerous, major markets. As a marketing professional, it’s necessary to know the right markets...

Rufus & Bee, Lekki Conservation Centre, and Upbeat… Here are the top 10 hangout spots in Lagos

If there’s anything Lagosians are good at, it’s having a good time. They’ve mastered the art of drinking cocktails, gyrating and parting till they drop. Whilst the current pandemic has put a considerable damper on things; it doesn’t hurt...
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Wuse Market, Garki Market and Nyanya Market… Here are the best thrift markets in Abuja | From The Masterlist

Where do you go to find the cheapest, most affordable second-hand clothes in the high-brow city of Abuja? There...
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