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Wuse Market, Garki Market and Nyanya Market… Here are the best thrift markets in Abuja | From The Masterlist

Where do you go to find the cheapest, most affordable second-hand clothes in the high-brow city of Abuja? There are only a handful of markets in the state focused on selling thrift clothing. We’ve drawn up the best and...

Product Campaign Review: Glo’s ‘It’s in our blood’ campaign

Two years ago, self-acclaimed grand master's of data, Globacom, widely announced British-Nigerian boxer Anthony Joshua as its new ambassador. Following the news, the brand also unveiled its new advertising, including investments in cutting-edge industry solutions and the release of...

Oyingbo Market, Mile 12 Market, and Iddo Market… Here are the top 10 food markets in Lagos | From The Masterlist

As Nigeria's commercial hub, the city of Lagos boasts of many market places. Some markets, however, are commonly known for the sale of specific goods, such as textiles, cosmetics, construction materials, provisions, spare parts, and foodstuffs, amongst many others....

Kanti Kwari Market, Kofar Wambai Market, and Kasuwar Barci Market… Here are Nigeria’s top 10 textile markets | From The Masterlist

The textile industry in Nigeria is roughly 50 years old. Our rich textiles, their artistic qualities, and colourful beauty are sure to impress anyone visiting the country for the first time. Over the centuries, techniques used in cloth-making in...

Alaba Market, Computer Village and Army Arena Market… Check out the top 5 exceptional electronics markets in Lagos | From The Masterlist

Where do you go to find high-grade electronic products in the ever-buzzing metropolis of Lagos? There are only a handful of markets, in the city, focused on selling technology-related goods. And so, we’ve drawn up the best and most...

Wudil Cattle Market, Sheme Cattle Market, and Kara Market… Here are the top 10 livestock markets in Nigeria | From The Masterlist

Nigeria is one of the largest livestock-raising countries in West Africa with millions of its citizens depending on the meat industry as a source of livelihood. With the country’s cattle herds estimated at over 16 million per head, Nigeria...

Nivea’s #BreakUpWithHarmattan campaign: Leveraging on the usual and mundane

  Everything begins with an idea. A widely successful marketing campaign, capable of winning over a massive amount of new consumers, begins with a simple idea. The idea for Nivea’s #Breakupwithharmattan campaign is a direct yet thoroughly effective one.  The campaign...

LED Billboard at Surulere, LED Billboard at Challenge/Ring Road, Billboard at Ibrahim Taiwo Road… Here are the top 10 prime billboard locations in Southwest...

What good is a wink if it’s done in the dark? So also, what good is an advertisement if barely anyone sees it? This is why a marketer must choose an effective site to place an advert to ensure...

Old Panteka Market, Makera Kakuri Market, and Kasuwar Barci Market… Check out the most prominent markets in Kaduna | From The Masterlist

Nigerians love to buy and sell. Where there is a community of Nigerians, a market is sure to be in close quarters. Kaduna, a state in north-western Nigeria, is one of such major trade centres in the country. The...

Ikeja City Mall, Tinapa Shopping Centre, and Jabi Lake Mall… Here are the top 10 biggest malls in Nigeria | From The Masterlist

Shut your eyes and imagine a mall- any mall. One thing you can be sure to see is a bustling crowd, several stores and various products on sale. Shopping malls are considered the epitome of a consumer society; the...
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Wuse Market, Garki Market and Nyanya Market… Here are the best thrift markets in Abuja | From The Masterlist

Where do you go to find the cheapest, most affordable second-hand clothes in the high-brow city of Abuja? There...
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